American Univesity of Beirut

Core courses MBA

Our MBA courses are taught by professionals in the field, who bring forth their dynamic experiences and diverse backgrounds. Through the program students will further their understanding of core management and business knowledge and practice; while simultaneously enriching their perspective and practical knowledge on how to be innovative, entrepreneurial and a responsible business professional with a global perspective and a strong strategic foundation for success. Through class discussions, team learning, and hands-on work, students will experience professional growth, as well as personal development.

  • MNGT 306 Leadership and Behavior in Organizations

This course sets the base for proper understanding and micro-level analysis of the role of individual and group behavior in organizations. It is designed as two independent modules; Module One concerns Organizational Behavior while Module Two concerns Leadership. The course will help students assimilate the different roles people play in an organization irrespective of their departmental positions or functional affiliations, and recognize the interactions inherent between people, structure, and environment. Particular attention is accorded to leadership as a focal point of group processes and a critical ingredient in successful organizational endeavors and transformations.

  • MKTG 306 Marketing Management

This course deals with the fundamental aspects of managing and delivering marketing programs within a corporate context. Topics covered include analyzing marketing Opportunities and Channels, developing marketing Strategies, marketing decision making, Customer Analysis and Insight, Product, Pricing, Communication and Promotion, and Branding. The major elements of the marketing process and their relationship with each other will be thoroughly examined in local, regional and international contexts through case examples. As well, students will delve into the analytical and research techniques used to make marketing decisions.

  • DCSN 300 Models for Decision Making

This course provides “the best practices” of spreadsheet modeling and data analytics, solving and interpretation for informed decision making. It is designed as two independent modules; Module I covers the modeling process, explains the various modeling approaches, and considers single and multiple-objective decision making. Business models are drawn from diverse applications in finance, marketing, and operations. Module II is about understanding how data can be analyzed to clarify alternatives, develop insights, support analysis, and make informed decisions. The topics of data analysis covered are applied to data sets and cases from a wide variety of business applications.

  • BUSS 315 Prices, Markets, and the Economic Environment

This course develops an understanding of how firms are influenced by the microeconomic and macroeconomic environments in which they operate. As such, it is composed of two broad parts. In the first part, students will gain an understanding of the functioning of markets and firms on the microeconomic level. Topics include pricing decisions in practice, externalities and government regulation and risk and uncertainty in managerial decision making. In the latter part of the course, students transcend the market to examine the broader economic environment surrounding the firm on the macroeconomic level.

  • ACCT 301 Financial Reporting and Analysis

This course focuses on understanding and using financial and management accounting information for decision-making purposes. It provides an in-depth analysis of topics covered in the introductory courses financial and managerial accounting. A thorough discussion of the conceptual framework and standards that govern the preparation of financial statements is provided. Accounting analysis, financial analysis, prospective analysis, and valuation are also covered. These topics are examined with strong emphasis on the analytical uses of such information and on the ethical dilemmas and standards faced and required by the concerned parties, such as managers, board members, internal and external auditors.

  • DCSN 310 Operations and Process Management

This course gives an overview of the strategic and tactical decisions involved in operating a production or service system for sustainable competitive advantage. Emphasis is on the core concepts of capacity, variability and quality. Topics include: evaluating process capacity; estimating and reducing labor costs; batching and flow interruptions; waiting-time problems and throughput losses; quality management, statistical process control and six-sigma capability; and lean operations. Links among operations, finance and strategic success are explored.

  • BUSS 349 Advanced Seminar in Strategic Management

This advanced class is a senior capstone course for students; an integrative course which exposes students to the strategic planning process of firms in local and global settings by utilizing the knowledge acquired from other core courses. Students will culminate the curriculum through the application of core functional foundation concepts to various business situations. Emphasis will be placed on identifying the tools needed for strategic analysis of firms and industries and on comprehending the key internal and external issues executives encounter when managing corporations and departments. Students are required to identify current problems and chart the future direction of different businesses and industries. Prerequisites: minimum of 18 credits of core courses including MKTG 306 and MNGT 306.

  • FINA 306 Intermediate Corporate Finance

This course discusses basic principles of finance and provides practical tools for financial decisions and valuation in a corporate context. The course objective is to present an overview of major financing and investing decisions and their consequences on the corporation. The course presents a framework for valuation, assessing and determining risk and return trade-off. The course will also enable students to understand financial markets and how they operate. As well, it covers various dividend policy theories and their implications on shareholder value and analyzes financial issues in leasing and in mergers and acquisitions.

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