AUB | OSB Fifth Case Conference (2027)

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The Case Hub at the Suliman S. Olayan School of Business, American University of Beirut is hosting its fifth case conference on March 18-19, 2027, on the beautiful campus of the American University of Beirut in Lebanon.

The Fifth Case Conference

The AUB-OSB Fifth Case Conference offers a one-of-a-kind opportunity to network and engage with case writers, academics and professionals in the region. A rich program includes keynote speakers, professional development workshops, panels, and case development sessions led by seasoned case writers, educators and business professionals. During case development sessions, participants will present their new case ideas (case abstracts) and obtain detailed developmental feedback from experienced case mentors. The aim behind these mentor-participant case development sessions is to help participants move their cases forward to publication, with case publishers and distributors, or refereed journals.

Submission Requirements

Eligible cases cover topics including but not limited to:

Agribusiness
Business disciplines
Communication and PR
Digitalization and impact of technology
Education
Engineering Management
Entrepreneurship
ESG
Healthcare Disciplines and Management
Industrial Engineering
Public Health
Public Policy
R&D
Sustainability

Cases must be original works based on a real (undisguised) decision by a real protagonist in a real organization using primary or secondary sources. Submissions are accepted in both English and Arabic.

In submitting your case, you commit to having at least one author attend the conference and present the accepted submission.

Awards

If you want your submission to be considered for the best submissions awards, upload your latest draft by January 18, 2027, using the camera-ready version on the submission platform.

Submissions will be evaluated based on their contribution to the development of contextually relevant cases and the advancement of the case method. Awards will be announced during the conference closing session.

Publication Opportunities

After a peer review, the best developed cases will have the opportunity to be published in the AUB Case Collection.

Conference Timeline

June 4, 2026	Call for submissions
July 22, 2026	Submission opens
September, 2026	Q&A session
November 10, 2026	Submission closes
December 7, 2026	Decisions to applicants Early registration opens
January 18, 2027	Camera-ready submission ends
March 1, 2027	Early registration closes
March 18-19, 2027	Conference

Who Should Attend?

This conference is ideal for case writers, academics, instructors, program managers, business professionals, learning designers, and graduate students.

Interested in the case method and its potential for teaching, training, assessment, showcase, or other purposes.
Interested in networking with case study enthusiasts and leading case method experts.

The Conference Venue

The AUB-OSB Fifth Case Conference will be held at the American University of Beirut, on our beautiful campus in Lebanon.

Visit our campus 360 here.

For enquiries, please contact Dr. Randa Salamoun, the conference chair at thecasehub@aub.edu.lb.

For The Case Hub and the conference news, follow us on LinkedIn here.

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For various questions, please try contacting us via social media first!
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