Program Details

​​​​​​​Who should enroll?

  • Marketing, advertising, digital marketing, communication and sales professionals and managers, as well as brand managers who seek to align their marketing strategies with digitally savvy customers
  • Individuals seeking an empowering immersive experience in digital marketing
  • Entrepreneurs who are aspiring to exponentially grow their business using effective and efficient proven tools

Proficiency in spoken and written English is necessary

    How you benefit?

    To the Individuals
    To the Organization

    Acquire transferable digital marketing skills

    ​​Increase your attractiveness to potential employers 

    ​Fast-track your way up the corporate ladder

    ​​Learn about the latest trends and techniques 
    in building up marketing strategies​

    Keep your digital know-how up-to-date​

    Become a part of the OSB global network

    Grow your customer base through improved online presence

    Generate sales and increase revenue and market share

    Maximize the return on your marketing budget

    Ensure that you have skilled people who are able to provide you with tangible and measurable business growth

    Why this program?

    • Practical – It provides you with hands-on experience to the design and application of data-driven strategies to real-world business problems
    • Short and straightforward – It is designed to suit your busy schedule and aims to provide you with the know-how in 3 days
    • Highly engaging – Learn through interactive discussions, hands-on exercises, individual contributions, and case studies

    ​​​​​​​​​​​​​​​Key details


    3 days


    December 10 – 12, 2019




    American University of Beirut
    Suliman S. Olayan School of Business campus
    Beirut – Lebanon   

    * Special fees granted to AUB alumni